The Duck-Rabbit Hotel

The Duck-Rabbit Hotel is a proposed boutique Hotel located in Belfast. This hotel features optical illusion and sensory exhibits on the ground and second floor, creating a place where reality bends and perception is challenged at every turn.

I created a visual representation of the hotel's theme of bending reality by featuring an abstract design that plays with shapes and lines to create an optical illusion within the logo itself, based off of the famous duck or rabbit illusion.

Next
Next

Rewilding